About Coralus
After several decades of witnessing the harsh culture of business, the power dynamics with money, the singular definition of success as scale, and the biased systems and structures in which we all operate, Coralus founder,
Vicki Saunders had a dream about another way.
The newspaper headline read:
One million women crowdfund $1B and don't expect a financial return.
She could feel the impact of something so unconventional, waking people into new possibilities.
The goal would be to deploy the capital to ideas that fostered new mindsets, new models, and new solutions for a better world with zero extraction from the founder. After all, their ideas were here to benefit all of us as a society.
She socialized the idea far and wide until people started to gather and say I'm IN.
We started in Canada, with 500 women and non-binary people supporting 5 businesses we call Ventures and have grown to a global organization with over 190 selected Ventures and thousands of community members.
It looks like money, but altogether different
We expanded to five countries in five years, then COVID hit. This is when we really started to see the community thrive; everyone pitching in with their gifts, sleeves rolled up in support during the pandemic. It's also when the racial reckoning caused us to go even deeper, exploring our personal and collective role in holding up systems we have in place. More of our community started seeing the systems we are living in and understanding that they were working perfectly, as designed.
Going deeper, to the root
We saw a lot of good ideas in our community get subsumed by the power dynamics around money as they tried to grow and focus on impact while investors consistently pushed for growth and returns above all else.
At every step of the way when you are building new systems, there is pain and grief as you witness the way things are, and how resources are consistently allocated to extracting over healing. When we see behind the curtain, when we watch the system continuously prioritize money through "power over" and dominance. We find ourselves in a constance dance of noticing, letting go, orienting ourselves towards the future we want, releasing what we don't want, unwinding our stories, staying in our integrity, trusting there is another path.
This is a practice. One we prioritize at Coralus.
A continuous practice of reorienting towards collective healing
From this practice, in community, we have some early examples of breakthrough models that are transforming their sectors; product innovation that seeds an ocean cleanup economy, a new model for local, independent news which we know is at the heart of a healthy society, new models for home health care, and several more that have navigated exceptionally challenging systemic barriers, personal circumstances, and endless pushback for doing things differently.
This is where Coralus shines.
We do things differently, so things can be different
We are a community of radically generous folks committed to creating the conditions for transformation to occur. By showing up with curiosity, an open heart, and offering our gifts to one another, we have created a rich soil from which to grow the seeds of the new world.
We are here to protect the dreams and the dreamers.
As a global organization, Coralus resides on the traditional territories of many nations.
We acknowledge the Indigenous peoples who are traditional stewards of the land where our headquarters reside: the Wendat, the Anishinaabe Nation, the Haudenosaunee Confederacy, the Mississaugas of the Credit First Nation, and the Métis Nation.
Indigenous wisdom is the pathway home to a life-sustaining society. We work alongside our Indigenous siblings, elders past present + future, globally, to transform systems on behalf of a better world.
Photo provided by Adam Ziorio Photography featuring Ecko Aleck of Sacred Matriarch Creative.
Coralus collectively practices different ways of doing things for a better now and a new inheritance. Members offer and access resources at their own pace, creating a self-regenerating, pay-it-forward pool of skills, connections, funds, and support then used to advance ventures and the collective doing world changing work.
Coralus has circulated nearly $19M to 190+ women- and non-binary-led ventures by distributing capital via collective decision-making. 45% of those founders are from chronically excluded racial and ethnic groups. The payback rate on its unsecured 0% interest loans is 95%. Founded in Canada in 2015, Coralus' current footprint includes the US, Australia, New Zealand, and the UK.
© 2024 Coralus. All rights reserved.
Co-created with love ❤